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VHS: Not Available
DVD: In Stock


English subtitles

Not available in VHS format.








VHS: N/A
DVD: 34 minutes
(+25 minutes extra interviews on DVD)


Colleges and Universities $295.00


High Schools and Non-Profits $150.00

 

Reviews and Comments

A top video for young adults - 2001 Selection American Library Association

Certificate for Creative Excellence - International Film and Video Festival 2001

"Jean Kilbourne's work is pioneering and crucial to the dialogue of one of the most underexplored, yet most powerful, realms of American culture - advertising. We owe her a great debt."
Susan Faludi | author, Backlash and Stiffed

"As timely and important as ever. . .A must for everyone who cares about media literacy and gender equity."
Susan Douglas | author, Where the Girls Are: Growing Up With the Mass Media

"I just saw Killing Us Softly 3 in my sociology class and was absolutely amazed, inspired and outraged!"
Leigh Ann

"Jean Kilbourne's work is profoundly important. She's one of those people who makes a difference in how we see the world."
Arlie Hochschild, Director of the Center for Working Families, University of California, Berkeley

"Hearing Jean Kilbourne is a profound experience. Audiences leave her feeling she teaches them to see themselves and their world differently."
Member, Italian Parliament

"Jean Kilbourne is a prophet calling out in the wilderness for fundamental change in the way we communicate publicly with one another."
Adweek

"Jean Kilbourne's arguments are as focused and unassailable as those of a good prosecutor. Piece by piece she builds a case for an America deeply corrupted by advertisers."
Mary Pipher, author of Reviving Ophelia


Killing Us Softly 3
Advertising's Image of Women

Featuring Jean Kilbourne
(2000)

View the trailer for this film on You Tube! Click Here

In this section:
Summary
Logistical Information
Biographical Summary
Reviews and Comments
Articles

Summary:

Jean Kilbourne's pioneering work helped develop and popularize the study of gender representation in advertising. Her award-winning Killing us Softly films have influenced millions of college and high school students across two generations and on an international scale. In this important new film, Kilbourne reviews if and how the image of women in advertising has changed over the last 20 years.

With wit and warmth, Kilbourne uses over 160 ads and TV commercials to critique advertising's image of women. By fostering creative and productive dialogue, she invites viewers to look at familiar images in a new way, that moves and empowers them to take action.

Logistical Information:

Created by Jean Kilbourne
Directed, edited & produced by Sut Jhally
Copyright 2000

SECTIONS: Does the beauty ideal still tyrannize women? / Does advertising still objectify women's bodies? / Are the twin themes of liberation and weight control still linked? / Is sexuality still presented as women's main concern? / Are young girls still sexualized? / Are grown women infantilized? / Are images of male violence against women still used to sell products?

Biographical Summary:

Jean Kilbourne, Ed.D., the award-winning creator of the Killing Us Softly film series, has twice been named Lecturer of the Year by the National Association of Campus Activities. She is a widely published writer and appears frequently on national interview programs. She has spent many years researching and compiling examples of media images and their effects on young people, especially women. Her book, Deadly Persuasion: Why Women and Girls Must Fight the Addictive Power of Advertising, was published in 1999. The paperback version, Can't Buy My Love, is available from Simon and Schuster, New York.

www.jeankilbourne.com

Articles:

Coming soon.


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