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VIDEO INFORMATION |
Print-Ready PDF
VHS:
Not Available
DVD:
In Stock
Bonus media examples
9 minutes extra interview footage
English, Spanish and French subtitles
Not available in VHS format.
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VHS:
N/A
DVD:
42 minutes (+9 minutes extra interviews)
Colleges and Universities
$250.00
High Schools and Non-Profits
$125.00
Home Use Only?
Click Here
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Reviews and Comments
"Not only inspires critical reflection. . . but prompts us to get up and fight for the kind of society that would truly be worth living in."
Imre Szeman | Institute on Globalization & the Human Condition
"An engaging look at America's supersized consumer culture by one of its sharpest critics."
Carrie McLaren | editor, StayFree! Magazine
"Naomi Klein is a powerful voice in the movement to reclaim our culture from
the overwhelming influence of corporations. [The video] No Logo continues her vital mission to educate consumers on the unsavory realities of the global economy, illustrating some of the history, economic reasoning, and severe
international consequences behind our systems of mass-marketing and
mass-production. Klein's insights are broad in scope, showing how our
minds, our public space, our freedom of speech, and our jobs at home and
abroad are all affected. I would love to see No Logo gain wide classroom exposure as more people become savvy to product-pushers and seek healthier options in the marketplace."
Jennifer Errick | Center for a New American Dream
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No Logo
Brands, Globalization & Resistance
Featuring Naomi Klein
(2003)
View the trailer for this film on You Tube! Click Here
In this section:
Summary
Logistical Information
Biographical Summary
Reviews and Comments
Screenings and Festivals
Articles
Summary:
In the age of the brand, logos are everywhere. But why do some of the world�s best-known brands find themselves on the wrong end of the spray paint can � the targets of anti-corporate campaigns by activists and protestors?
No Logo, based on the best-selling book by Canadian journalist and activist Naomi Klein, reveals the reasons behind the backlash against the increasing economic and cultural reach of multinational companies. Analyzing how brands like Nike,The Gap, and Tommy Hilfiger became
revered symbols worldwide, Klein argues that globalization is a process whereby corporations discovered that profits lay not in making products (outsourced
to low-wage workers in developing countries), but in creating branded identities people adopt in their
lifestyles.
Using hundreds of media examples, No Logo shows how the commercial takeover of public space, destruction of consumer choice, and replacement of real jobs with temporary work � the dynamics of corporate globalization � impact everyone, everywhere. It also
draws attention to the democratic resistance arising globally to challenge the hegemony of brands.
SECTIONS: No Space / No Choice / No Jobs / No Logo
Logistical Information:
Producer & Editor: Kelly Garner
Executive Producers: Loretta Alper & Sut Jhally
Biographical Summary:
Naomi Klein, award-winning author, media commentator, economic and social theorist, has become the unofficial spokesperson for the global justice movement.
Screenings and Festivals:
N/A
Articles:
N/A
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