A Powerful New Film About the Role of Media in Consumer Capitalism


Consumerism and the Limits to ImaginationConsumer capitalism dominates our economy, our politics, and our culture, even though a growing body of research suggests it may be well past its sell-by date. In this illustrated presentation based on his latest critically acclaimed book, media scholar Justin Lewis makes a compelling case that consumer capitalism can no longer deliver on its promise of enhancing quality of life, and argues that changing direction will require changing our media system and our cultural environment. After showing how consumer capitalism has become economically and environmentally unsustainable, Lewis explores how our cultural and information industries make it difficult to envision other forms of human progress by limiting critical thinking and keeping us locked in a cycle of consumption. And he argues that change will only be possible if we take culture seriously and transform the very way we organize our media and communications systems.

This new video will appeal to students & scholars of the following studies:

Media Studies
Cultural Studies
Environmental Studies
Consumer Culture
Consumer Capitalism
Social Change Movements

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Alerts us, in an incisive but always humane way, to the excesses of consumption.

Toby Miller | Professor of Media, University of Cardiff

Fascinating & provocative insights about the ways that media and marketing undermine our collective ability to imagine alternatives to this damaging way of living.

Tim Kasser | Professor of Psychology, Knox College

An outstanding video

Amity Etzioni | The George Washington University

Engaging films like this are precisely what is needed to envision a more sustainable future that also brings real quality of life.

Magnus Boström | Professor of Sociology, Örebro University