This year’s, the conference will focus will on the growing need to help young people to develop critical thinking skills in understanding and interpreting the ubiquitous media world and its impact upon the changing youth culture and the implications for possible changes in our media literacy efforts in our schools and youth-oriented organizations. Keynoting will be Dr. Susan Linn, author, and Director of the highly successful, activist Campaign for a Commercial-Free Childhood, and Frank Baker, author, and internationally known media literacy leader and creator of the valuable online resource, the Media Literacy Clearinghouse.

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Since 2001 the Campaign for a Commercial-Free Childhood has been bringing together distinguished scholars, activists, parents, and educators to talk about how marketing undermines children’s health and well-being and what we can do about it. This year’s theme is “Market Values, Human Values, and the Lives of Children.”

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The American Library Association gathers school, university, and public librarians from around the country. MEF has a booth in the DVD pavilion in the exhibit hall.

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